Kiryuyrik

■ Founded / Established in 2002
■ Designer : Masakatsu Takayanagi

■ Brand concept and characteristics

kiryuyrik is a Japanese domestic brand that promotes " functional beauty."

After graduating from Bunka Fashion College, designer Shigekatsu Takayanagi worked at Yohji Yamamoto for seven years in planning and pattern making. With his solid skills as a pattern maker, he pursues the creation of clothing that combines "beauty" and "functionality."

With meticulous attention to detail, from the selection of materials to the silhouette and details, the brand strives to achieve both comfort and a beautiful appearance . Rather than setting a theme for each season, the brand's style is characterized by expressing the best possible way of feeling at any given time.

The brand uses the motif of a butterfly dancing in the sky as its symbol.

It embodies an elegant yet alluring worldview.

Supported by many celebrities both at home and abroad,
The brand has a wide fan base across genres, including Steven Tyler, Usher, Backstreet Boys, Ichiro, and SUGIZO (LUNA SEA).

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